2024 Develop Dickinson Next Level Marketing Summit

Join us for the Lotus Next Level Marketing Summit! Whether you have a well-established brand or are just starting out, this summit will cover everything you need to know to effectively build and market your brand. You’ll hear from experts on all things digital marketing, including social media tips and tricks, identifying a target market, the essentials of video marketing, and a Q&A with some of the Midwest’s best digital marketing experts. After this hands-on workshop, you’ll walk away with the knowledge on how to take your marketing efforts to the next level.

8:00 AM – 8:30 AM: Registration and Welcome Coffee Meet Your Host: Megan Klassen, Senior Account Manager

Participants arrive and register. Networking opportunity enjoying lattes from 3andMe Coffee and a breakfast of eggs, hashbrowns, fruit, and more sponsored by the TR Medora Foundation.

8:30 AM - 9:15 AM: SMART Goal-Setting Presented by: Kimberly Wold Janke, VP of Operations & Development

Presentation on setting SMART (Specific, Measurable, Achievable, Relevant, Time-Bound) goals

9:15 AM – 10:15 AM: Target Market Identification Presented by: Anna Larson, Social Media and Content Strategist

Presentation on identifying and understanding the target market (personas vs. demographics)

10:15 AM – 10:30 AM: Break

Enjoy a mid-morning snack of tasty donuts from The Donut Hole

10:30 AM – 11:30 AM: Mastering Digital Media Presented by: Mariah Madsen, Director of Media

Insights into digital media strategies

11:30 AM – 12:00 PM: Ask the Experts Panel

12:00 PM – 1:00 PM: Lunch & Keynote Speech Presented by: Jodi Duncan, President

Catered lunch from Little Missouri Saloon
Keynote address focusing on building confidence

1:00 PM – 2:00 PM: Social Media Planning Presented by: Chelsey Stoa, Senior Public Relations and Social Media Strategist

Overview of effective social media strategies

2:00 PM – 3:00 PM: Video Marketing Essentials Presented by: Heidi Reisenauer, Director of Studio48

Exploring the power of video in marketing

3:00 PM – 3:15 PM: Break

Enjoy a mid-afternoon snack from The Bake Shop

3:15 PM – 4:15 PM: Relationship Building in Business Presented by: Madison Quamme, Public Relations and Social Media Director

Techniques for building and maintaining business relationships

4:15 PM - 5:00 PM: Workshop Wrap-Up and Networking

Summary of key takeaways from the workshop

LODGING INFORMATION:
A special discounted rate is available at the following hotels when you mention the Next Level Marketing Summit.
Roughriders Hotel

Phone: (701) 623-4444

Website: https://medora.com/roughridershotel/

AmericInn

Phone: 1-844-581-4982

Website: https://www.wyndhamhotels.com/americinn/medora-north-dakota/americinn-lodge-and-suites-medora/overview